External link to Google Cloud Unit Close to Winning PayPal Business

Google Cloud Unit Close to Winning PayPal Business

Alphabet Inc.’s Google is close to winning PayPal Holdings Inc. as a client for its cloud business, potentially beating out Amazon.com Inc. and Microsoft Corp., CNBC reported on Tuesday. While Google is the front-runner, the online payments processor is evaluating the other providers and hasn’t made any decision yet, CNBC reported, citing people familiar with the matter.  However, PayPal may not move its technology infrastructure […]

External link to The Googley Way to Success

The Googley Way to Success

At first glance, one might wonder if the employees in the Googleplex, the headquarters of Google located in Silicon Valley, California, actually did any serious work, or were they hired to simply loft around the complex. The company doesn’t seem to run the place like any other corporations I am aware of, much more organization order is something which does not reveal itself at Google. […]

External link to SWOT Analysis of Google

SWOT Analysis of Google

Alphabet is a collection of businesses – the largest of which, of course, is Google. It also includes businesses that are generally pretty far afield of our main Internet products such as Access, Calico, CapitalG, GV, Nest, Verily, Waymo, and X. Google’s core products such as Search, Android, Maps, Chrome, YouTube, Google Play, and Gmail each have over one billion monthly active users. Google is probably […]

External link to Google Analytics

Google Analytics

Google analytics is a software program provided by Google which helps firms track traffic to a website. The program provides detailed reports that show how the traffic was generated, and which ads are preforming the best. It tracks them from different ads points such as search engines, social media, banner ads, display advertising, pay-per-click, e-mail marketing, etc. Google Analytics is combined with Adwords which allows […]

External link to Google’s Market Analysis

Google’s Market Analysis

Abstract This paper takes Google’s business strategy as a starting point to examine how it is competing in the one-cloud, many-screen market. The paper set out the performance of Google in relation to its main competitors from 2006 until 2013. It conducts an economic analysis of Google and its market in a wider macro context. It points to the development of Google’s products and their […]

External link to Swot Analysis Of Google Company

Swot Analysis Of Google Company

• Google is one of the premier internet search engines that is being used today. Their search engine was originally nicknamed “BackRub” because the system checked backlinks to estimate a site’s importance. This results into internet users to be more at ease whenever they are browsing. • Google has made its international website into a more comprehensible search engine due to the fact that each […]

External link to Google IPO

Google IPO

On Thursday, April 29, 2004 Google filed with the Securities and Exchange Commission to sell up to $2. 7 billion in stock in an initial public offering. The auction process is taken from the company’s registration statement that was filed with the Security and Exchange Commission. The IPO would rank Google among the fifteen largest IPO’s in US history. Estimates of the post offering market […]

External link to Google Flights Will Alert You About Expected Price Changes

Google Flights Will Alert You About Expected Price Changes

We’ve all heard it before: it’s best to book a flight on Tuesday at 3 p.m. ET to get the lowest fare. But is that really true? That’s still up for debate, but now you can eliminate some of the guesswork when trying to get the best deals on travel, thanks to Google. Just in time for holiday travel planning, the web giant on Monday  Google Flights […]

External link to Google Life Sciences Unit Rebrands as ‘Verily’

Google Life Sciences Unit Rebrands as ‘Verily’

Alphabet Inc’s life sciences unit, which was previously a part of the tech company’s Google X research and development unit, has picked Verily as its new name as it seeks more visibility in the fast-growing medical technology sector. The name change follows Google’s transition to the parent name Alphabet, which in October became the publicly traded company that houses Google’s core search and web advertising […]

External link to Google, Facebook Move to Restrict Ads on Fake News Sites

Google, Facebook Move to Restrict Ads on Fake News Sites

Alphabet Inc.’s Google and Facebook Inc. on Monday announced measures aimed at halting the spread of “fake news” on the internet by targeting how some purveyors of phony content make money: advertising. Google said it is working on a policy change to prevent websites that misrepresent content from using its AdSense advertising network, while Facebook updated its advertising policies to spell out that its ban on […]

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