External link to Why Are Republicans Frequent Flyers and Democrats Shop for Fun?
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Stances on issues like trade agreements, immigration, taxes or job creation have come to define Republicans and Democrats today. And as campaigns for both parties target voters with rhetoric based on these issues, marketers may be tempted to take a similar approach. Given the nature of the 2016 election, profiling today’s voter is more challenging than ever. However, it’s important for marketers to remember that […]
What mistakes did Lynn make regarding the appointment of Shelly as the shop manager? What steps should she take in appointing a new shop manager? In the appointment of Shelly as shop manager, at the Nottingham branch of Total Sports, Lynn made a number of fundamental mistakes. This essay will highlight those mistakes made, and will describe a more systematic approach to the recruitment and […]